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    Barry's Avatar
    Founder & Moderator

    Promoting your business on!

    Promoting Your Business

    We offer several types of advertising:.

    Banner Ads

    Banner ads offer the highest level of visibility for your offering. By presenting your business with an attractive banner ad you demonstrate your commitment to both your business and your community.

    Our users know that all our sponsors are fellow community members whose quality offerings are worthy of extra attention and whose support makes this site possible.

    We offer 2 kinds of banner ads:

    Main Banners are displayed at the top and bottom of every page of the site in rotation with 7-15 other active banners for that day, plus all active main banners are displayed of the top of digest, within the table of contents. We offer standard size (728 x 90 pixels) or Jumbo size (728 x 135 pixels - 50% taller). Each Main Banner gets about 2,000 views per day.

    Sample Standard Main Banner (728 x 90 pixels - this example has 2 frames with tweeners)

    Sample Jumbo Main Banner (728 x 135 pixels - 1 frame - 50% taller!):

    Side banners are displayed on the homepage and category index pages of the website. Side banners are 300 pixels wide and can vary in length from 250 pixels to 600 pixels.

    Side banner ads run daily for the number of months chosen, with no more than 7 side banners being active for a given day.

    The banners function as big buttons. Clicking on them takes the user to a predefined link, typically your website or your post on WaccoBB for further information.

    Your banner can either be a single image (pause) or multiple images that rotate. You can provide the banner image or we can design it for you. Additionally, You are free to use the banner image within your posts on WaccoBB, your website, or any other elements of your marketing collateral.

    Banners can be set up to run daily or for specific days a week.

    For long term marketing we recommend running a banner one, two or three days per week, possibly with a more intense initial run to introduce a new business. Daily runs are also effective if multiple banner images are used (so different images can be shown different days of the week).

    For event promotion, we recommend getting a monthly package to run over 3 weeks, with the fourth week doubled up on the 3rd week (run twice as often).

    You can have different banners running on different days of the week.

    The banner design process starts with working with you to identify the graphics and text elements to be included. We will then send you an attractive draft design for your review. You can request a set of tweaks if needed, and then we’ll produce the final. The whole process usually takes just a few days.

    You can have different banners different days of the week.

    Banners get about 2,000 impressions per day and we can provide display and click through statistics on request.
    To get started with a banner, please

    Business Directory

    Our Business Directory is for businesses that offer ongoing services or products. It features:

    • Trusted reviews by our community members
    • Automatic featured presentation of your listing and reviews in our Daily Digest email which is sent to over 6,000 members
    • Standard and Premium listings include commercial posting privileges for associated events, sales or other timely offerings.
    • Listing packages range from $75 to $300/year along with monthly and quarterly payment options.
    • Listings can be further promoted with banner advertising
    • Over 40,000 pageviews over the last 12 months.

    Here's a 5 minute video introduction to the Business Directory:

    Most unfortunately, the front end of our Business Directory has experienced an un-resolvable technical problem, so it has been replaced with a continually updated long page that include all listings and reviews that is searchable by keyword, names, etc. See it here. Reviews can still be added through the back end when emailed in to the moderator.

    All packages valued at $50 or more are now 25% off! See the standard (non-discounted pricing below)

    If you would like to list your business in the Directory or have questions about our Business Directory packages, please .

    Commercial Event Posting

    Commercial Posting is for events and other timely offers. Timely offers (ie sales) or other special promotions can be posted in the Sales and Timely Offers category. Posting privileges to this category is included in the Standard and Premium Business Directory listing package, but you can purchase a standalone membership for Sales and Timely Offers separately. (See pricing here).

    Postings stay on the website for at least 30 days, as the age down the list of posts in the category. They go out in our Daily Digest email on the day they are posted, which goes out to over 6,000 registered members nightly.

    Commercial posts can contain up to a page or so of formatted tex1t, graphics, links, and even videos! They can be edited at any time and reposted after 14 days with a single click (which counts as another post)

    They benefit from our advanced Search Engine Optimization, giving them enhanced visibility to Google and other search engines.

    Commercial posting is largely self-service but we can provide a limited amount of support if needed to help you get started.

    Demo of how to sign up for commercial posting

    If you have questions about commercial posting, please .

    Featured Posting

    You can boost the visibility of your commercial post by upgrading to featured post. Featured posts are highlighted and stay at the top of their category rather than aging down the list of posts in the category. This can be particularly helpful in our active Events and Classes category, but it can also be helpful in our Housing and For Sale categories.

    We also offer several other services including:

    Valet posting - where we create and publish a nice post for you using your images and text for just $25

    Valet reposting - where we repost your post according your your schedule ($10 for 2 reposts)

    Video production to create a short promo video of you and your unique offering

    We are open to trades and will consider discounts for non-profit and community service organizations for Banner Ads. Contact Us for details.

    If you are interested in a featured post or banner ad or have other questions please either email me at [email protected], call 707-206-2009 or skype me at barry.chertov

    We reserve the right to only accept sponsorships that we feel are in alignment with our values and serve our community.
    I look forward helping you grow your business by using!

    If you have any questions, please:

    Last edited by Barry; 05-06-2020 at 01:44 PM.

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