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    Shandi
     

    FDA Pulls the Rug Out from PetFood Consumers-TruthAboutPetFood report May27, 2015

    The one thing FDA did to help consumers know the difference between a pet feed and a pet food is gone – without warning. FDA has left us absolutely defenseless against marketing lies of pet food.

    Over this past weekend, I received a tip that FDA has ended the pet food human grade ingredient verification process (known as FDA Letter of No Objection). This devastation to pet food consumers was confirmed yesterday by the Pet Food Committee of AAFCO. (Questions were sent to FDA, more than 24 hours ago – they have not responded.)

    What the FDA did…
    Several years ago the bar was raised in pet food. New pet food companies began using actual food ingredients (human grade/human edible) in their pet foods instead of the standard feed grade/pet grade ingredients.

    Justifiably so, these new pet foods felt they had the right to inform consumers of the differences to their human grade ingredient pet foods as compared to the rest (feed grade ingredient pet foods). Consumers deserved to know the quality of pet food they were buying too (food grade or feed grade). But, just as the bar was raised in pet food, regulatory authorities kicked the bar down. Pet food regulators said ‘No’ – ‘No, you cannot tell consumers your pet food is made with actual food.’

    One of these actual food pet foods called the hand of regulatory authorities and sued. In 2007, The Honest Kitchen Pet Food won a lawsuit that allowed them to prove to regulatory authorities their pet foods are actually food (not feed) – they were finally allowed (only because of this lawsuit) to tell pet food consumers the truth about the quality of ingredients of their pet food. That proof – provided to and verified by the FDA – provided this pet food with the first regulatory ‘ok’ to a pet food to make the human grade ingredients claim on their labels. FDA’s Letter of No Objection was born. No objection to a pet food company making the human grade ingredient claim (because all ingredients have been verified to be food by FDA).

    The bar that was raised in pet food – actual food ingredient pet foods – kicked down by regulators, was put back up through the FDA Letter of No Objection ingredient verification process. Consumers had the support of FDA to finally help us separate the feed grade ingredient pet foods and the actual food pet foods.

    But now, the FDA has kicked the bar down again. The FDA – without warning – has ended the Letter of No Objection ingredient verification program. It’s over.

    And now it gets messy. The FDA has decided to let the states (each U.S. state – State Department of Agriculture) figure out the human grade ingredient claim on their own. And guess what? The states don’t have a plan in place to distinguish food grade pet foods from feed grade pet foods – because just like us consumers, they have depended on the FDA for the past 8 years to do this ingredient verification for them.
    State Department of Agriculture people who will now be responsible for verifying food ingredient pet foods are feed people. These people don’t work with food – they work with feed. They have massive amounts of feeds and feed ingredients they must oversee, and now the FDA decides they must become food people too.

    What this means to pet food consumers –

    We don’t really know at this point. I suspect one of two things will happen…

    1) AAFCO will make the decision that no pet food will be allowed to tell consumers the truth about the quality of their ingredients (no human grade ingredient claims on pet food labels will be allowed).
    2) AAFCO will decide to allow everyone to tell consumers their pet food is made with human grade ingredients even when the claim is not true (no actual verification to quality of ingredients required).

    Either way – pet food consumers lose.


    Continues here
    Last edited by Barry; 05-28-2015 at 01:27 PM.
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